MY SPECIAL CAR SHOW 2007: ELETTROMEDIA PLAYS PROTAGONIST ROLE, ONCE AGAIN

Elettromedia took part in the My Special Car Show 2007, in Rimini from 13 to 15 April, confirming its role of main driving force within the Italian Car Audio market. During the first three days of the Show, which was devoted to car customizing, the Elettromedia booth attracted a great number of visitors. After the success of 2006, the company decided to attend the Show using the same formula, though changing the numbers: one section of the exhibition area was reserved for the corporate demo cars and for the presentation of the products, while another section was exclusively reserved for the Masters Network. Also, this year the Elettromedia exhibition area was even bigger. On occasion of the show, besides exhibiting the products the car audio fans most appreciate, the latest new products were presented, being designed and created according to the highest technology, performance and design standards: concerning the Hertz brand, a complete restyling of the Energy line and of the SPL Monster subwoofers was made; in regards to the Audison brand, the new version of the SRx line made its debut. To amaze and entertain, especially with installations: this is the Elettromedia leit-movit. Inside the booth four demo cars astonished the fans and the curious. A Chrysler Grand Voyager, equipped with a Hertz Mille line loudspeaker system and four Audison amplifiers, satisfied the most demanding audiophiles just like an actual listening room. On the other side of the booth the Fiat Grande Punto, already perfect last year, has come back again to the show with its audio system and its cosmetics changed and received a surprising success. Finally two wonderful "dream cars": the Alfa Romeo GT with Hertz loudspeakers and amplifiers and the Chrysler CS 300 with a Hertz ML 5400D sub installed as well as amplifiers of the Audison memorable VRx line. These three days were pretty intense for Elettromedia, especially in the Masters Network area. The Masters area hosted a gathering with more than 30 cars coming from all over Italy, plus an area arranged like an actual Masters Store, with staff there to provide any information about the product. But the main activity of the Network was focused on the Masters Training Institute: real time works in the booth area and the grand opening of a new workshop in the Conference area of the Rimini Show, which a much bigger crowd than the expected attended. The Elettromedia staff is fully satisfied with this edition of the My Special Car Show: see you in the next edition!